Old Dogs | An Email Newsletter
Time-tested insights for marketers who like to do the work.
If you're overwhelmed by the deluge of "modern marketing" influencers, tactics, and channels, Old Dogs is for you. Every other Sunday, I'll share a bit of wisdom from OG marketers, and toss a few bones to chew on from the days before TikTok and ChatGPT.
Old Dogs | An Email Newsletter
About Old Dogs
They say you can't teach an old dog new tricks...Fine by me. Old dogs deliver the goods.It's easy to get overwhelmed by the deluge of new tactics, thought leaders, and flavor-of-the-week channels.This newsletter takes a look at how modern marketers can apply older principles that I believe are tried and true — the classics.Each newsletter will be pretty short, and will hit your inbox every other Sunday. Of course, you can unsubscribe whenever. I won't be mad 'atcha.If you are a marketer looking to master your craft, build your legacy, and play the long game, I'd be delighted and humbled to share what I find with you. Let's get to work.
What You'll Get
A whimsical newsletter delivered to your inbox
A brief TL;DR for the busy folks
One solid marketing principle from the days before Web 2.0 (and 3.0 and 3.1 and ChatGPT, etc., etc.)
Recent books, articles, tools, and music that I'm digging
Unlike other newsletters, this isn't a paid jawn. It'll show up once every 2 weeks, free of charge, and you can unsubscribe easily if you ever feel it's cluttering your inbox.
About Me
I'm Tom Tate and I've been a SaaS product marketing practitioner for over a decade. But really I'm a dad and husband, first. Marketer, second.I believe that marketing is both a craft and a discipline. At all times, I'm both a practitioner and a student. I've learned a ton through the years (which might be a tactful way of saying, I've seen some shit.)Despite new technologies, I always fall back on the core principles and foundations of marketing, advertising, and story-telling from old marketers and thinkers who came before me. I didn't start Old Dogs to become a thought leader or content creator. I'm writing this to keep digging up bones. There's a whole lot of them, and I hope you'll come dig with me.
Connect with me on LinkedIn | Just take my back to the home page.
Old Dogs | An Email Newsletter
Thanks! You're Almost There...
I'm so stoked you joined! Just one more step:I hate SPAM, so I kindly ask that you confirm your email address before you start receiving the goods.Look for an email that says: Please confirm your subscription to Old Dogs.Maybe it's in the junk folder. Sure hope it's not, but wouldn't hurt to check.If you have any trouble, reach out to me on LinkedIn or send me a DM on Twitter.✌🏼 Talk soon.
Old Dogs | An Email Newsletter
You're in! Woof!
I'm excited you're here! Look out for a welcome email.If you want to connect, reach out to me on LinkedIn or send me a DM on Twitter.✌🏼 Talk soon.